“Human psychology is wired to favour physical interaction.”
ConnectionCommunicate · Connect · Create · Celebrate!
Make Print Stand Out.
COMMalot demonstrates how embellished print can create greater attention, connection and value.
If I feel it, I want to buy it.
The power of tactile interaction
About COMMalot
The “Wow”-effect: We help brands make print stand out.
Hans Huijsing brings more than three decades of international business-development experience in print and communication. He connects big-picture thinking with tenacious follow-through—and understands how embellishment can become a genuine business advantage.
Meet HansWhy embellishment
Print that people notice, touch and remember.
Human psychology is wired to favor physical interaction. Museums, for example, have signs ‘Do Not Touch’, because people want tactile interaction.
Foil, varnish, embossing and texture give print another dimension—transforming a familiar medium into a more memorable experience.
For suppliers and Print Service Providers, that experience can lift impact, open conversations and support a stronger business model.
See where it creates value“Museums say ‘Do not touch’ because people want tactile interaction.”
Curiosity“Embellishment is an upgrade to a better business model.”
ValueA relaxed first step
Let’s talk about what print can make people feel.
Plan a relaxed 20-minute conversation for inspiration and practical perspective. No strings attached.
Get in touch